Our Professionals

Senai Ayob

Investment Manager

Phone: +46 8 459 67 69
Mobile: +46 70 459 23 61
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Senai Ayob

Investment Manager

Senai Ayob is an Associate and his responsibilities extend through the entire investment process, from sourcing new investment opportunities in which Priveq as owner will contribute to growth and value creation as well as implementing growth and development strategies together with other owners, the Board of Directors and management.

Since Senai joined Priveq in 2012, he has worked with Scanmast and CSAM Health and Senai is also a Deputy Member of the Boards of 4C Strategies and ILT Inläsningstjänst.

Before joining Priveq, Senai worked with Equity Research at ABG Sundal Collier.

He has an M.Sc. in Finance from Stockholm School of Economics.

Helena Ekstrand

CFO/Controller

Phone: +46 8 459 67 73
Mobile: +46 70 814 21 70
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Helena Ekstrand

CFO/Controller

Helena Ekstrand is CFO at Priveq. Her responsibilities include internal accounting and reporting as well as reporting to investors.

Before joining Priveq in 2005, Helena worked as an auditor at Previsor Revisionsbyrå.

She holds a B.Sc. in Economics with a major in Accounting from Stockholm University.

Magnus Hardmeier

Partner & Executive Chairman

Phone: +46 8 459 67 62
Mobile: +46 70 888 25 44
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Magnus Hardmeier

Partner & Executive Chairman

Magnus Hardmeier is Partner and Executive Chairman. He is responsible for sourcing new investment opportunities, in which Priveq will contribute with growth and value creation as well as implement growth strategies in cooperation with other owners, the Board of Directors and management.

Magnus started working with Private Equity in 1987 and was one of the founders of Priveq in 1998. He has, among others, been responsible for the ownership in Gibeck, Hörnell, FM Mattsson Mora Group and Novaseptic. Magnus is currently a Director of the Boards of Mentice and Crem International and Deputy of the Boards of Danfo, Nordic Room Improvement, Omegapoint and Scanmast.

Prior to Priveq, Magnus worked with Private Equity at Företagskapital and at Wallenius Lines as Controller.

He holds a B.Sc. in Business Administration from the Stockholm School of Economics and has also studied at McGill University in Montreal.

Mats Hjerpe

Partner & Investment Manager

Phone: +46 8 459 67 71
Mobile: +46 70 630 24 60
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Mats Hjerpe

Partner & Investment Manager

Mats Hjerpe is Partner and Investment Manager. He is responsible for sourcing new investment opportunities, in which Priveq will contribute with growth and value creation as well as implement growth strategies in cooperation with other owners, the Board of Directors and management.

Mats joined Priveq in 2003 and is currently a Member of the Boards of 4C Strategies, CSAM Health, Mediaplanet and QleanAir Scandinavia.

Before joining Priveq, Mats worked for Aragon Fondkommission.

He holds an M.Sc. in Business Administration from Stockholm University.

Maria Perez Hultström

Investment Manager

Phone: +46 8 459 67 72
Mobile: +46 70 928 01 42
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Maria Perez Hultström

Investment Manager

Maria Perez Hultström is Investment Manager and her responsibilities extend through the entire investment process, from sourcing new investment opportunities in which Priveq as owner will contribute to growth and value creation as well as implement growth and development strategies together with other owners, the Board of Directors and management.

Maria joined Priveq in 2010 and is currently a Director of the Board of QleanAir Scandinavia and a Deputy of the Board of Crem International, companies where Priveq is the majority owner.

Before joining Priveq, Maria worked with Corporate Finance at Handelsbanken Capital Markets and Erik Penser Bank.

She holds an M.Sc. in Economics and Business Administration with a major in Finance from Stockholm School of Economics and has studied Industrial Engineering and Management at the Royal Institute of Technology and at Georgia College and State University.

 

Henrik Jatko

Investment Manager

Phone: +46 8 459 67 75
Mobile: +46 70 874 36 86
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Henrik Jatko

Investment Manager

Henrik Jatko is Investment Manager and his responsibilities extend through the entire investment process, from sourcing new investment opportunities in which Priveq as owner will contribute to growth and value creation as well as implement growth and development strategies together with other owners, the Board of Directors and management.

Henrik joined Priveq in 2010 and he is currently a Director of the Boards of 21 Grams, Danfo, Omegapoint, Ports Group and Visual Art.

Before joining Priveq, Henrik worked as a Management Consultant at Bain & Company.

He holds an M.Sc. in Economics and Business Administration with a major in Accounting and Financial Management from Stockholm School of Economics.

Johan Koch

Partner & Investment Manager

Phone: +46 8 459 67 67
Mobile: +46 70 813 04 18
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Johan Koch

Partner & Investment Manager

Johan Koch is Partner and Investment Manager. He is responsible for sourcing new investment opportunities and the entire subsequent investment cycle.

Johan joined Priveq in 2006 and has, among others, been working with the investments in Mediplast and San Sac. He is responsible for Priveq’s ownership in Scanmast and Johan is currently also a member of the board of Scanmast.

Before joining Priveq, Johan worked at Swedbank Corporate Finance. He holds an M.Sc. in Finance from Stockholm School of Economics and an LL.M. from the University of Lund.

Fanny Leksell

Associate

Phone: +46 8 459 67 76
Mobile: +46 70 754 33 33
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Fanny Leksell

Associate

Fanny Leksell is an Associate and her responsibilities extend through the entire investment process, from sourcing new investment opportunities in which Priveq as owner will contribute to growth and value creation as well as implementing growth and development strategies together with other owners, the Board of Directors and management.

Fanny joined Priveq in 2016 and is a Deputy Member of the Board of Ljung & Sjöberg. Fanny has previously worked in corporate finance at Handelsbanken and recently with real estate transactions at Cushman & Wakefield. She has also worked with M & A at Crédit Agricole in Paris and has an MBA from the Stockholm School of Economics.

Maria Lundborg

Office Manager/Assistant

Phone: +46 8 459 67 68
Mobile: +46 73 524 18 20
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Maria Lundborg

Office Manager/Assistant

Maria Lundborg works at Priveq as Office Manager and Assistant to the Investment team. She is responsible for daily office operations including web site, organizing conferences, seminars and public relations activities.

Maria joined Priveq in 2012. Before that, Maria worked as assistant to the investment team at Investor Growth Capital.

Louise Nilsson

Partner & CEO

Phone: +46 8 459 67 63
Mobile: +46 70 950 95 50
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Louise Nilsson

Partner & CEO

Louise Nilsson is Partner and CEO. In addition to leading and developing Priveq, she is responsible for sourcing new investment opportunities, in which Priveq will contribute with growth and value creation as well as implement growth strategies in cooperation with other owners, the board and management.

Since Louise joined Priveq in 1998, she has, among others, been responsible for the ownership in Carmel Pharma, Hemtex, Swedish Orphan International and Vårdapoteket. She is currently a Director of the Boards in 21 Grams, ByggPartner i Dalarna, CSAM Health and Ports Group.

Prior to Priveq, Louise worked as chartered accountant for ÖhrlingsCoopers & Lybrand (current PwC) for nine years, with responsibility for small and medium-sized owner-led companies.

Louise holds a B.Sc. in Business Administration from Luleå University.

Emma Rimbrant

Accountant

Phone: +46 8 459 67 61
Mobile: +46 70 469 10 63
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Emma Rimbrant

Accountant

Emma Rimbrant is Accountant and is responsible for all processes regarding payments and financial statements. Emma also handles the payroll.

Emma joined Priveq in 2013 and before that she was account manager at the accounting firms Visma Services AB and Matrisen Redovisning & Rådgivning AB.

Johanna Svensson

Investment Manager

Phone: +46 8 459 67 74
Mobile: +46 73 544 04 33
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Johanna Svensson

Investment Manager

Johanna Svensson is Investment Manager and her responsibilities extend through the entire investment process, from sourcing new investment opportunities in which Priveq as owner will contribute to growth and value creation as well as implement growth and development strategies together with other owners, the Board of Directors and management.

Johanna joined Priveq in 2007 and has, among others, been working with Unisport Scandinavia. She is currently a Director of the Boards of Ljung & Sjöberg, Mediaplanet and Nordic Room Improvement.

Johanna holds an M.Sc. in Economics and Business Administration with a major in International Economics from Stockholm School of Economics. She has also studied at National University of Singapore and Umeå University.

Henrik Westfeldt

Partner & Investment Manager

Phone: +46 8 459 67 65
Mobile: +46 70 872 16 66
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Henrik Westfeldt

Partner & Investment Manager

Henrik Westfeldt is Partner and Investment Manager. He is responsible for sourcing new investment opportunities, in which Priveq will contribute with growth and value creation as well as implement growth strategies in cooperation with other owners, the Board of Directors and management.

Henrik started working with Private Equity in 1990 and was one of the founders of Priveq in 1998. He has, among others, been responsible for the ownership in Boomerang, Carema, Mediplast, ReadSoft and Sydtotal. He is currently a Director of the Boards of ILT Inläsningstjänst and Ljung & Sjöberg.

Prior to Priveq, Henrik worked with Private Equity at Skandia Investment and at Skandia Kapitalförvaltning.

He holds a B.Sc. in Business Administration from University of Gothenburg School of Business, Economics and Law.

Karl-Johan Willén

Partner & Investment Manager

Phone: +46 8 459 67 66
Mobile: +46 70 950 88 25
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Karl-Johan Willén

Partner & Investment Manager

Karl-Johan Willén is Partner and Investment Manager. He is responsible for sourcing new investment opportunities as well as working with growth strategies, acquisitions and incentive programs for the companies owned by Priveq. Karl-Johan is also responsible for Priveq’s work within ESG (Environmental Social and Corporate Governance).

Since Karl-Johan joined Priveq in 1998, he has been responsible for Scandinavian Photo, Sydtotal, San Sac and Unisport Scandinavia. He is currently a Director of the Boards of Crem International, Danfo, Nordic Room Improvement and Visual Art.

He holds an M.Sc. in Financial Economics from the University of Gothenburg School of Business, Economics and Law and La Trobe University, Melbourne, Australia. Karl-Johan also studied Business Intelligence at Stockholm University.