Cookies on priveq.se

Priveq Investment is the data controller for the processing of personal data carried out through cookies and similar technologies on this website. This Cookie Notice explains what cookies are, which cookies we use, for what purposes they are used, and how you can manage your preferences.

What are cookies?

Cookies are small text files stored on your device (computer, tablet or mobile phone) when you visit a website. They enable the website to recognise your device and store certain information about your preferences or previous actions.

Cookies may be session cookies, which are deleted when you close your browser, or persistent cookies, which remain on your device for a defined period or until deleted.

Why we use cookies

We use cookies to ensure the proper technical functioning and security of the website, and — subject to your consent — to analyse how visitors use the website in order to improve its content, performance and user experience. We do not use cookies for marketing or profiling purposes.

Analytics cookies

With your consent, we use Google Analytics 4 (GA4), a web analytics service provided by Google LLC.

Google Analytics collects information about how visitors interact with the website, including pages visited, time spent on the site, navigation patterns, device type and general usage data. The information collected may include online identifiers, cookie identifiers, device information and truncated IP addresses.

IP addresses are truncated before storage within the EU/EEA. The data is processed in pseudonymised form and used solely to generate aggregated statistics to improve the website. We do not use the data to identify individual visitors.

Google acts as our data processor pursuant to a data processing agreement. Personal data may be transferred to the United States. Such transfers are carried out in accordance with applicable data protection legislation and are subject to appropriate safeguards.

Further information on how Google processes personal data is available at: https://policies.google.com/privacy

Storage period

Analytics cookies are stored for a limited period. For Google Analytics 4, the maximum retention period is normally up to 14 months, depending on configuration settings.

Legal basis

The use of non-essential analytics cookies is based on your consent in accordance with Article 6(1)(a) of the General Data Protection Regulation (GDPR) and applicable national legislation implementing the ePrivacy Directive.

Strictly necessary cookies, where applicable, are used on the basis of our legitimate interest in ensuring the technical functionality and security of the website.

Managing your preferences

When you first visit the website, you are presented with a cookie banner allowing you to accept or reject non-essential cookies. You may withdraw or modify your consent at any time via the cookie settings available on the website.

You may also delete or block cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the website.

For more information about how we process personal data generally, including your rights, please see our Privacy Policy.